CIO Connect Conference things

Hello, this one’s a bit late too. I’m catching up, see. Being organised and that.

CIO Connect asked me to create a brand for their annual conference, held in October. The title was “Business as Unusual”. I was to create a logo-illustration for the event, and supply designs for tickets, a microsite, brochures, newsletters, an invite for a PA party and all the surrounding bits and bobs to go with it.

The first thing I did was come up with some concepts for the logo-illustration. One was approved – a cube morphing into the CIO Connect marble, which I’d designed some time before.

After this, I could come up with the brochure design, which was created with in-house printing in mind (hence the 10mm border around everything):


I also designed an invite to go out to PAs of the CIOs invited to the conference, requesting their attendance at a party thrown for them. CIO wanted something elegant and a little more feminine, although not overly so (not all PAs are women and not all women appreciate girly designs). I came up with a design using Japanese cherry blossom and the CIO Connect green. It folds up, so that when placed on a desk with the green front towards you, the white back faces away and advertises the event to the PA’s CIO boss. Clever, see?

And the other significant thing I designed was the CIO Connect Conference microsite. I supplied a photoshop document and then a CSS wizard created the live site, which can still be found here at the moment. Here’s my original design:

Latest CIO Connect magazine

Well, yes, it’s a tad late. I need some blogging discipline. Anyhow, here’s the latest copy of CIO Connect. This one was a bit more complex that usual in that the client wanted to include an eight-page report of their conference, and then get the magazine out as quickly as possible.

Print consultant David Richards suggested that we design, proof-read and print the rest of the magazine first, and then bang out the eight-page section in the few days after the conference. I sent this section to press, and the printers inserted the new pages into the earlier ones, then printed and bound it. Bish bosh.

CIO Connect Summer 2010

Here’s a quick note just showcasing a few of the pages from the latest CIO Connect magazine. The mag will be slightly updated in time for the next issue – nothing dramatic, just a refresh.

My motivation is always to keep it looking clean, fresh and professional, and never dull. Editor Mark Samuels is always pushing me to be creative & appreciates the importance of brilliant photography in making a magazine look as good as it can – making my job much easier, too.

Cover of CIO Connect

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